At the 2012 Aprimo Executive Change Agent Forum, you will learn to address the complexities evoked by today’s reality that marketing
is the company, not just a department, due to multiple customer touchpoints and ever-shifting customer needs, and develop innovative approaches to conquer these challenges. Unlike many traditional events, the Executive Change Agent Forum is a fun, provocative, reflective, and action-oriented learning experience. Through an interactive dialogue with your executive-level peers, you will hear how others are adapting to and conquering today’s toughest marketing challenges.
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Forum Agenda
Day One - February 28, 2012
Tuesday evening, attendees will enjoy a reception, opening remarks and context setting, an innovative exercise, debrief, and dinner with Forum leaders.
Day Two -
February 29, 2012
The Forum begins on Wednesday with breakfast, followed by presentations by a variety of innovative business leaders. The agenda will close before dinner with a formal invitation to join The Executive Intelligence Network.
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