Big Ideas Begin at the Aprimo Marketing VIP Lounge
Join TNT Express on its Integrated Marketing Journey!
Discuss and explore the concept, benefits and best practices of Integrated Marketing, learn about Integrated Marketing at TNT Express, then sample some fine wines and cheeses whilst networking with your peers at our next Marketing VIP Lounge in London on 17 January!
What You Will Learn
We have great pleasure to announce that market leader in global express, logistics and international mail services TNT Express will be presenting its Integrated Marketing Case Study at our next Marketing VIP Lounge.
Don’t miss this great opportunity to hear TNT’s Database and Campaign Manager Andrea Pavin talk for the first time about how the company has automated and integrated its global marketing organisation across 44 countries. Delegates will gain an invaluable insight into TNT’s journey and the benefits the business has seen. Andrea will share lessons learnt, discuss best practises and show how an integrated marketing organisation can accelerate and improve marketing performance.
Furthermore, we have David Reed, editor of DataIQ and the IDM Journal of Direct, Data and Digital Marketing Practice, and guest editor for Marketingfinder.co.uk, who will discuss strategies overstretched and busy marketers can adopt to get a better grip on fast-moving decision points in today’s business environment; while Senior Applications Consultant Lorna Loney will focus on marketing technology and show delegates how platforms that support Marketing Operations can transform marketing organisations by aligning people, processes, performance and profit.
We will finish the event with some wine and cheese tasting and hope you will be able to join us to sample a selection of fine wines and cheeses whilst networking with your peers and fellow marketers.
Places are limited so don’t miss out and register now to secure your place. We hope to see you on 17 January in London!
Who Should Attend
This is a half-day seminar aimed at senior marketers who want to explore and discover how an integrated marketing approach can accelerate and improve marketing performance and results whilst demonstrating ROMI.
Wine and Cheese Tasting
We hope you can join us after the event to network with your peers, sample some fine wines and enjoy a selection of different cheeses!
During the course of the evening you will be able to visit three wine tasting stations where you will be able to sample different wines and cheeses. Each station will be manned by one of our wine experts, so you will be able to learn about each wine, and have a go at our little wine challenges.